Human Resources and Talent ManagementCompensation and Benefits
Title: Understanding Executive Compensation
Author: Steven Balsam
Year: 2002
Categories: Compensation and Benefits
Summary:
Introduction
In “Understanding Executive Compensation,” Steven Balsam provides an extensive analysis of the intricacies involved in executive remuneration. The book covers a variety of topics ranging from the components of compensation packages to the legislation governing executive pay. This summary will delve into the major points presented throughout the book, providing concrete examples and actionable advice for each concept.
1. Components of Executive Compensation
Balsam breaks down executive compensation into several key components: base salary, annual incentives, long-term incentives, benefits, and perquisites.
- Base Salary: This is the guaranteed portion of an executive’s pay. Balsam notes that while base salaries have historically remained stable, their importance diminishes when variable components are substantial.
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Action: Conduct market research to set competitive yet sustainable base salaries for executives in your organization, ensuring they align with industry standards.
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Annual Incentives: These are short-term bonuses tied to primarily financial performance metrics such as revenue growth or net income.
- Example: A CEO might receive an annual bonus if the company surpasses its annual net income target by 10%.
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Action: Implement performance-based bonuses that tie directly to measurable business outcomes to incentivize corporate goals.
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Long-Term Incentives: Typically include stock options, restricted stock, and long-term performance plans, aimed at aligning the executive’s interest with the shareholders.
- Example: Stock options might vest over a period of five years, encouraging long-term company growth.
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Action: Design long-term incentive plans that not only reward sustained company performance but also retain top executive talent.
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Benefits: Standard benefits usually entailed health insurance, retirement plans, and other traditional employee benefits.
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Action: Review health and retirement benefit packages to ensure they are competitive and meet the needs of your executives.
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Perquisites: Also known as “perks,” these include additional privileged services like use of a company car or private jet.
- Example: Executives might be provided with club memberships or special insurance products.
- Action: Evaluate the cost-effectiveness of perks and ensure they add real value to the executive’s overall package.
2. The Rationale Behind Executive Pay
Balsam explores the reasoning companies use to justify high executive compensation, emphasizing the demand to attract and retain highly skilled leaders.
- Market Benchmarks: Companies often look to peers within their industry to determine competitive pay.
- Example: A tech company might benchmark its CEO’s pay against other Silicon Valley firms.
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Action: Regularly update benchmarking data to stay competitive in the market for top talent.
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Pay-for-Performance: Aligning compensation with company performance to motivate executives.
- Example: An executive compensation plan where a significant portion is variable and tied to achieving specific financial metrics.
- Action: Develop a pay-for-performance structure that directly correlates executive compensation with performance outcomes.
3. Equity-Based Compensation
One of the book’s central themes is the use of equity-based compensation as a tool to align the interests of the executives with those of the shareholders.
- Stock Options: Provide the right to purchase company stock at a fixed price in the future.
- Example: A CEO given 100,000 stock options exercisable at $10 per share after three years, promoting long-term investment in the company.
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Action: Grant stock options with appropriate vesting periods to ensure commitment and drive sustained performance.
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Restricted Stock: Shares given to an executive which cannot be sold until certain conditions are met, typically time-based or performance-based.
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Action: Use restricted stock as part of the compensation to increase executive retention and long-term buy-in to the company’s success.
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Performance Shares: Shares awarded based on achieving specific performance criteria.
- Example: An executive receiving shares if the company achieves a 15% return on equity over three years.
- Action: Set clear performance criteria tied to strategic goals to qualify for performance shares, promoting organizational priorities.
4. Tax Implications and Accounting
Tax considerations and accounting rules play a critical role in designing executive compensation packages.
- Deferred Compensation: Allows income deferral to future years, potentially resulting in tax benefits.
- Example: An executive choosing to defer a portion of their bonus to a future year when they are in a lower tax bracket.
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Action: Offer deferred compensation plans to executives to provide tax planning flexibility and future financial security.
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Section 162(m) of the Internal Revenue Code: Limits the tax deduction for compensation over $1 million for top executives unless it is performance-based.
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Action: Structure compensation to maximize tax efficiency, ensuring compliance with tax legislation while taking advantage of performance-based exemptions.
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Accounting for Stock Options (SFAS 123): Details guidelines on how companies must account for options granted.
- Action: Stay updated on accounting regulations affecting executive compensation to manage financial reporting accurately.
5. Regulatory and Legal Issues
Balsam emphasizes the importance of understanding the legal landscape and regulatory environment to ensure compliance and mitigate risks.
- Securities and Exchange Commission (SEC) Regulations: Requires disclosure of executive compensation in proxy statements.
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Action: Ensure full transparency and accuracy in compensation disclosures in line with SEC requirements to build shareholder trust and avoid penalties.
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Sarbanes-Oxley Act: Implements stringent reforms to improve financial disclosures and prevent accounting fraud.
- Action: Adopt robust internal controls and compliance programs to adhere to Sarbanes-Oxley requirements and promote ethical management practices.
6. Best Practices in Executive Compensation
The book highlights various best practices to ensure executive compensation packages are effective and align with company goals.
- Compensation Committees: Should be independent and informed to make objective decisions on executive pay.
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Action: Form an independent compensation committee with diverse industry expertise to oversee executive compensation effectively.
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Shareholder Engagement: Engage shareholders in the design and approval of executive compensation plans.
- Example: Proactively communicating with institutional investors about compensation strategies.
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Action: Involve shareholders in conversations about executive pay to gain their input and support, maintaining alignment with broader stakeholder interests.
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Regular Review and Adjustment: Continuously evaluate and adjust compensation plans based on company performance and market conditions.
- Action: Conduct periodic reviews of all elements of executive compensation to ensure ongoing relevance and effectiveness.
Conclusion
Steven Balsam’s “Understanding Executive Compensation” offers a comprehensive guide to the complexities of structuring executive pay. By addressing each component of compensation, the rationale behind various strategies, and the importance of regulatory compliance, the book serves as a valuable resource for human resource professionals, corporate boards, and executives themselves. Applying the actionable items provided can help align executive compensation with company goals, attract top talent, and ensure compliance with legal standards.
Human Resources and Talent ManagementCompensation and Benefits