Leadership and ManagementChange Management
Introduction
The First 90 Days, written by Michael Watkins in 2003, is an essential guide for leaders and professionals transitioning into new roles. This book provides a roadmap for navigating the critical first three months in a new position, emphasizing strategies to achieve quick wins, build credibility, and secure early successes.
1. Promote Yourself
Major Point:
The transition into a new role requires mentally preparing oneself for new responsibilities and letting go of previous job duties and identities.
Specific Action:
– Recalibrate your expectations: Rather than trying to apply past strategies, acknowledge the unique demands of the new role. The book advises engaging in a deliberate process of self-assessment and external reality checks.
Example:
Watkins illustrates this point with a real-world example of a manager who failed because he could not let go of his previous operational mindset when transitioning to a strategic leadership role.
2. Accelerate Your Learning
Major Point:
Speeding up your learning curve about the organization’s culture, structure, politics, and processes is critical.
Specific Action:
– Create a learning agenda: Structure your first few weeks around intensive information gathering. This can include scheduling meetings with key stakeholders, understanding company products/services, and immersing yourself in the organizational culture.
Example:
Watkins describes a newly appointed executive who strategically scheduled listening tours with employees at different levels to gather insights, ultimately leading to informed decision-making.
3. Match Strategy to Situation
Major Point:
Analyze the business situation you are entering because different contexts require different approaches. Watkins introduces the STaRS model (Start-Up, Turnaround, Realignment, and Sustaining Success).
Specific Action:
– Assess the business context: Identify whether the organization is in a start-up phase, needs a turnaround, requires realignment, or is in sustaining success mode, and then tailor your strategy accordingly.
Example:
A new manager who recognized she was in a turnaround situation prioritized quick but visible wins to boost team morale and credibility, unlike another scenario where a realignment required more subtle and long-term strategic adjustments.
4. Secure Early Wins
Major Point:
Achieving early successes builds momentum, creates goodwill, and establishes your credibility.
Specific Action:
– Select key projects: Focus on a few high-impact areas where you can achieve noticeable results within your first 90 days.
Example:
Watkins gives the example of a leader who tackled a long-standing customer service issue with a swift new training program, significantly improving customer satisfaction scores within a short period.
5. Negotiate Success
Major Point:
Building a productive relationship with your manager is crucial. Clear communication about expectations and resources is needed to support your success.
Specific Action:
– Conduct alignment meetings: Schedule regular discussions with your boss to discuss goals, expectations, resources, and feedback.
Example:
The book describes an instance where a new leader ensured success by reviewing and negotiating a clear, mutual understanding of performance metrics and resource needs with his boss.
6. Achieve Alignment
Major Point:
Ensure the organization’s strategy, structure, systems, and skills are aligned to support your goals.
Specific Action:
– Conduct a thorough assessment: Review and evaluate the organization’s alignment in terms of strategy, structure, systems, and skills, making adjustments where necessary.
Example:
Watkins uses the case of a manager who implemented a new project management system that aligned better with company strategy, leading to improved project completion rates.
7. Build Your Team
Major Point:
Getting the right people in the right positions is vital for achieving success.
Specific Action:
– Evaluate team members: Conduct a comprehensive assessment of your team’s strengths and weaknesses and make necessary changes, which could include reassigning roles or bringing in new talent.
Example:
A new executive who took a systematic approach to team evaluation and made tough decisions about removing underperformers and hiring new key personnel saw a significant improvement in team performance.
8. Create Coalitions
Major Point:
Identify and build relationships with key stakeholders whose support is critical to your success.
Specific Action:
– Map influence networks: Identify who holds influence within the organization and build networks with these key players.
Example:
In one scenario, Watkins tells of a leader who used networking strategically to build a coalition of supporters across various departments, which later proved crucial for implementing a major change initiative.
9. Keep Your Balance
Major Point:
Maintaining personal balance and perspective is essential to face the intense pressures associated with transitions.
Specific Action:
– Develop coping strategies: Implement routines and practices to sustain your physical and emotional health, like regular exercise, sleep, and seeking support from mentors or coaches.
Example:
Watkins highlights a leader who used mindfulness techniques and regular debriefs with a mentor to maintain equilibrium during a particularly challenging transition period.
10. Accelerate Everyone
Major Point:
Ensure that your team and the organization as a whole can adapt quickly to new circumstances and challenges.
Specific Action:
– Foster a culture of learning: Encourage continuous improvement and adaptability within your team by promoting training opportunities, feedback mechanisms, and cross-departmental collaboration.
Example:
A case in the book features a leader who successfully built a high-performance culture by championing cross-functional projects, leading to more innovative solutions and faster problem-solving.
Conclusion
Michael Watkins’ The First 90 Days provides a comprehensive framework for anyone entering a new leadership role. By following these step-by-step strategies, new leaders can quickly establish their credibility, secure early wins, and build the foundation for long-term success. Watkins’ actionable advice and real-world examples make this guide not only insightful but also practical for immediate application.